INFLUENCE
Influencer relations is a long-term strategy to build awareness and perception for brands, with the goal of eventually creating advocacy among customers. It’s about listening, then engaging and establishing relationships. We focus on getting to know the right people and communities, how they consume and share content, and how we should communicate with them.
- Industry and influencer relations
- Issues/crisis management
- Media relations and outreach
- Media training
- Product publicity
- Reputation management