---
title: Engaging Industry Influencers
description: Boosting sustainability awareness in ag through micro-influencers & strategic events, engaging industry partners to promote sustainable farming practices.
---

[Case Study - Rhea+Kaiser ](https://www.rkconnect.com/work)

# [Engaging Industry Influencers](https://www.rkconnect.com/work/ils-gather-around-the-table)

 Written by [Hubspot user](https://www.rkconnect.com/work/author/hubspot-user) | Nov 17, 2024 6:00:00 AM

#### Micro-influencers skyrocket sustainability awareness for Indiana agriculture

The Indiana Soybean Alliance and Indiana Corn Marketing Council boosted awareness about sustainable farming among young consumers by leveraging micro-influencers.

- Achieved more than 5.75 million impressions
- Drove 10,238 site visits and a 9.48% Average Engagement Rate
- Fostered strong audience interaction, amplifying the sustainable farming message

[View full post](https://www.rkconnect.com/work/ils-gather-around-the-table)

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