News and insights

R+K wins regional agrimarketing awards
Agency recognized for advertising, public relations and digital excellence

Evolution of a rural lifestyle Persona
A first-hand example of how customers may shift Personas

9 out of 10 veterinarians or 3 out of 5 stars
Gaining consumer confidence through peer evaluation

Standing out in the crowd: distinction in the pet supplements market
Creating a brand strategy for today’s pet parent

What Do Pet Parents Want? Trends and the Wearable Pet Tech Market
Trends and the Wearable Pet Tech Market

R+K Media Team Advances in Media Buying and Planning
Agency continues to advance digital development for clients through tech expertise

Decision maker? End user? Deal killer? Who’s who in the crowd of equipment purchasers
How to use Personas to organize and prioritize segments within a large buying group.
What’s Marketing to Farmers?
We developed our blog, Marketing to Farmers, to help brands develop deep and lasting connections with farmers. Read our latest post »