News and insights

What we’ve learned in six weeks of remote work
Working from home during the pandemic has been an adjustment for many, to put it mildly. Our longest-tenured remote employee Elizabeth Smith provides work-from-home advice.

Three reasons we send R+K employees to industry events
Find out how industry events help our agency gain marketing insights and learn more about the customer journey.

Marketing Insights from Veterinary Meeting & Expo (VMX)
We talked with attendees and exhibitors about the latest trends, brand challenges and marketing opportunities in the pet space.

POE – Agency Structure that Puts the Customer First
Our departments are aligned with how we think about target audiences and how they consume information – by Paid, Owned and Earned channels (P-O-E).

Farmers use of social media
The digital world has changed how we do business and connect with farmers.

Focus on metrics when marketing to farmers
Plan what to measure and know how you’ll do it

AgTech Nexus offers glimpse of tech future
From nitrogen-applying robots to CRISPR enhanced produce with extended shelf life: what’s trending in ag tech?

R+K partners with AgTech Nexus USA in Chicago
Agency President and CIO Jeff Walter to moderate conference’s Innovation Spotlight
What’s Marketing to Farmers?
We developed our blog, Marketing to Farmers, to help brands develop deep and lasting connections with farmers. Read our latest post »