At R+K, we think not. Yes, we celebrated the day on April 22, but we know that contributing to a healthy planet requires daily thought and effort. Thus, our agency-wide GreenWeek initiative designed to inspire our ranks to take a part-of-daily-life approach to going green.
GreenWeek, conceived and promoted by a group of earth-conscious R+Kers (aka The Green Team), consisted of daily e-newsletters, videos and other in-house efforts focused mostly on waste reduction and energy conservation. New recycle bins popped up in our kitchens. Signage appeared encouraging us to turn off our lights after meetings and before we go home. And we were encouraged to ask…do I really need to print that?
The week culminated with a party, of course, where teams – including URTH, Green Hornets, R+K Real Kermits and Old Poops – got inventive making sculptures out of trash. You’d be surprised by what a bunch of creative people can make out of garbage…see Exhibit A:
R+K GreenWeek. Fun, but important, stuff making an impact on how we as individuals and as a team contribute to keeping the earth healthy.
For more information, check out these interesting sites. And tell us more about how your teams are going green on the R+K Facebook page.
Home Energy Saver
U.S. Dept. of Energy